iTunes In The Cloud
January 20th, 2010
TechCrunch has up an interesting piece from Michael Robertson of MP3.com, talking about Apple’s purchase of Lala, and the shift to the cloud. Robertson thinks the real goal of obtaining the online music streamers, is shifting iTunes into an online accessible service.
“The Lala setup process provides software to store a personal music library online and then play it from any web browser alongside web songs they vend…the Lala upload technology will be bundled into a future iTunes upgrade which will automatically be installed for the 100+ million itunes users with a simple “An upgrade is available…” notification dialog box. After installation iTunes will push in the background their entire media library to their personal mobile iTunes area. Once loaded, users will be able to navigate and play their music, videos and playlists from their personal URL using a browser based iTunes experience.”
Apart from the frightening prospect of uploading 4000+ songs into the cloud, this would be great for freeing up space on your iPhone, or letting you listen to your music easily from anywhere. The only problem is what happens when you’re out of range of decent cellphone reception.
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